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Reuse, Repurpose and Repackage – Disney Style…

Pat & Lorna Cool Knowledge, Pat and Lorna Shanks

Start with great content and then reuse, repurpose and repackage it for greater leverage and increased market reach. This is something that is known to work exceptionally well in the information marketing world.

Now it’s been discovered that it has been working very well in cartoons too. Cartoons? Yes, cartoons. Disney has successfully been using this concept for years, yet very few people realize it.

It’s motivating to see a successful, mega giant like Disney successfully implementing this concept. It makes it so clear that repurposing works. Why start from scratch on every new project when reusing, rerpuposing and repackaging existing content can be done quicker, easier and with a lot less effort?

Don’t believe us? Take a look at the video below to see how Disney has successfully reused, repurposed and repackaged its cartoon content.

Please click the image below to start the presentation.

(Duration: 3 min, 28 sec)

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Pat and Lorna Shanks deliver the "COOL" Goods and connections to "COOL" People. They provide tips, tools, education and informative sessions with knowledgeable people that enable entrepreneurs, independent professionals and small business owners to attract more clients and make more money.

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